Tag: Otsuka pharma

Pharma company set to buy 1,300 iPads for its pharmaceutical sales reps

Otsuka Pharma, the pharmaceutical company responsible for the blockbuster drug Abilify, is in the process of purchasing 1,300 iPads for its sales reps in Japan for marketing purposes. The iPads will be used to give presentations to physicians and for the sales force to study company material. According to the Businessweek article, the company is […]