Tag: Humana Vitality

How Humana became a leader in mobile engagement, interview with Julie Kling

There are few, if any, large corporations that use mobile technology to engage their customers as effectively as Louisville, KY-based health insurer Humana. The company’s Games 4 Health program is among the most innovative mobile health programs anywhere and the projects like B-Cycle are revolutionizing bike sharing and incentivizing healthy lifestyles. I recently had a […]

2011 Mobile Health World Congress: The Gamification of Health Care is Upon Us

I had the pleasure of covering the first day of the Mobile Health World Congress in Boston, which is a great event that draws an interesting crowd of leading industry thinkers representing all segments of the mobile health business. Several compelling start-ups debuted their apps at the show and numerous industry trends have emerged which […]