Preventive Medicine

Tackling Smoking Cessation with Virtual Reality

Virtual reality (VR) is frequently used for immersive gaming, but it also is being used to assist people make healthier lifestyle choices. BehaVR (pronounced “behavior”), a Kentucky-based VR startup, has just launched a pilot study of their VR smoking cessation program with the University of Louisville. I recently spoke with Aaron Gani, the founder of […]

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