Apple has allowed educational institutions to have volume purchases of medical apps for some time, but is now extending this to businesses and offering new types of functionality — such as an easier method to distribute apps within an organization and also allowing companies to sell and distribute custom B2B apps for business customers.

In the past when medical schools have implemented iPad’s to students it’s been difficult to distribute apps across a large segment of individuals — this is no longer the case. With more hospital systems starting to create custom medical apps, they could use these enterprise features to easily distribute their apps across their employees.

Source: Apple via Macrumors