The number of consumers who are willing to communicate with their physicians via wireless devices is on the rise. A recent study from the Consumer Electronics Association (CEA) corroborates this.
The study entitled, The New Role of Technology in Consumer Health and Wellness, examines consumer perceptions and attitudes in using technology to maintain their health and wellness. The report was commissioned in September and recently released.
The mission of the CEA is to grow the consumer electronics industry. It is composed of 2000 companies, all related to consumer electronics. The CEA produces the International CES, one of the largest consumer technology trade shows. It unites more than 100,000 retail buyers, distributors, manufacturers, market analysts, importers, exporters, and news media from 140 countries, as mentioned on their website.
The results of the recent study reflect the current technology trend in regards to mobile communication. According to the study, 36 percent of consumers say they would be interested in sending health data to their doctor via a wireless device. 33 percent are interested in managing their health records online and 32 percent would be willing to consult with their doctor via online video.
“New technologies change the way we communicate with our doctors, and consumers are seeking mobile apps that cut down on the need for appointments, reduce costs and increase efficiency,” said Ben Arnold, senior research analyst at CEA. “Doctors play a major role in educating consumers about technology, as more than half of consumers said they consult their healthcare provider for information on health technology devices.”
Additionally, the study further breaks down specific areas that interested consumers.
“Among specific devices, consumers indicated the highest interest in body weight scales (44 percent), vital sign meters and gauges (40 percent) and devices that record progress through a fitness plan (37 percent). Among those who have downloaded mobile health and fitness applications, the most popular choices are nutrition trackers (51 percent), fitness apps that measure workout regimens (36 percent) and customized music apps for exercise (32 percent). ”
The report concludes, “Consumers value the ability of such apps to analyze data and provide recommendations that can motivate behavioral changes.”
Source: Fierce Wireless